About Us

Over a decade driving digital monetization in Latin America.

Since 2016 we have represented digital media and webmasters in an increasingly demanding ecosystem. We are part of Freemount Group, with active operations across five countries.

Our journey

Since 2016 optimizing publisher monetization.

We were born with a clear mission: represent the interests of digital media and webmasters as the advertising ecosystem became more complex, fragmented, and technical. We never wanted to be just another intermediary — we wanted to be the team that turns global technology into local results.

Today, with more than ten years of experience, we are a strategic partner for publishers across Latin America and emerging markets. We support everything from inventory mapping to continuous optimization of revenue, fill rate, and eCPM.

We have helped drive the regional growth of global companies such as Taboola, Teads, and Adman. Our operations are validated by demanding industry standards, including our status as a Google MCM Partner.

Google MCM Partner

Operations aligned with the quality, transparency, and compliance requirements of the Google ecosystem.

Global + local demand

We combine international networks and SSPs with direct demand tailored to each market.

Proprietary technology

Dominus centralizes header bidding, ad units, bidders, and reporting so publishers regain control.

Global presence

Part of Freemount Group.

We operate with offices and teams in Argentina, Mexico, Spain, Portugal, and Israel. That footprint helps us understand regulations, consumption habits, and demand opportunities in every market.

AR

Argentina

Our product and operations base. From here we drive technology, partnerships, and regional growth.

MX

Mexico

Commercial presence close to one of the most dynamic digital markets in Latin America.

ES

Spain

A bridge into Europe for demand, standards, and expansion for Spanish-speaking publishers.

PT

Portugal

An Iberian hub that strengthens coverage across Portuguese-speaking and European markets.

IL

Israel

A connection to world-class innovation, demand, and technology partners.

Mission & vision

Why we exist and where we are headed.

We believe world-class programmatic monetization should not be reserved for publishers with large technical teams. Our compass is simple: control, clarity, and measurable results.

01

Our mission

To empower publishers with monetization technology that gives them real control over inventory, transparency in every decision, and measurable outcomes — without relying on external technical teams or opaque black boxes.

02

Our vision

To be the reference partner for publishers in Latin America and emerging markets, offering an all-in-one platform that democratizes access to world-class programmatic monetization, with local support and proprietary technology in constant evolution.

Values

What defines us.

These principles guide how we build product, how we talk with every publisher, and how we measure the success of an integration.

01

Transparency

Clear reporting, understandable contracts, and no fine print. If a metric matters to the business, it must be visible and explainable.

02

Results

Every technical decision exists to improve revenue, fill rate, and eCPM. We prioritize what moves the publisher’s business, not complexity for its own sake.

03

Proximity

Local support adapted to each market, language, and regulatory context. We stay close when strategy needs adjusting — not only when the contract is signed.

04

Innovation

Proprietary technology in constant evolution. We invest in Dominus and high-impact formats to anticipate ecosystem changes, not merely react to them.

Next step

Want to be our next partner?

Tell us about your inventory and discover how we can boost your monetization with proprietary technology and quality demand.